Wither Media

March 24th, 2009 — 8:04am

One of my necessary but drone-like tasks as a publicist is to constantly be updating my databases. You can’t do publicity without a working database.

In the last few months, my changing database is a testiment to the collapse of newspapers and magazines. Seattle PI? Gone.  Rocky Mountain News? Gone. Most other newspapers are in trouble — just some examples — the Minneapolis Star, the Miami Herald,  Boston Globe, the Chicago Sun Times, the San Francisco Chronicle and the NY Daily News.  Magazines folding left and right, all slammed by the collapse in advertising.

The media landscape has irrevocably changed. I’m not sure where it will land.

In the meantime, I’ll keep updating my database.

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